Build it and they will come may work in the movies, but if you want online visitors to check out your website or be found on the first page of Google hire a professional website design company to manage your online marketing. Advertising your business online to attract local customers around the Peace Region, Alberta or anywhere around the world can be achieved with Search Engine Optimization, otherwise known as SEO.
There are two major styles of SEO. White hat SEO – the good kind, and Black hat SEO – the not so good kind. White hat SEO uses wholesome techniques to generate steady, gradual and lasting growth in rankings with strategies such as on-page content optimization, website performance tuning and targeting online business directories. Black hat SEO leverages techniques that are not endorsed by search engine providers such as keyword stuffing, invisible text, and doorway pages that visitors never see. You can usually recognize black hat techniques by the price point; its cheap, quick, and dirty. The major drawback is that while these techniques are tempting and cheap the results are often temporary and can damage your online reputation in the long run.
To maintain these long relationships with good standing we treat our our clients, search engines and other stakeholders the same way we treat our grandma, with the utmost respect. All website development and SEO services we provide are transparent, following best practices.
If you want SEO services that can come with guaranteed and measurable results, email us at sales@saltmedia.ca or call 780-539-7258. We are ready to help you plan a strategy to achieve your online marketing and communications goals.
We live, work, and gather on traditional, unceded, and treaty territories of First Nations, Métis, and Inuit Peoples from coast to coast to coast. We’re committed to our collective responsibility to the original caretakers of this land and to listening, learning, and acting in ways that support reconciliation.