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Amarok Scaffolding Ltd.

Website, Branding, Marketing

Services Provided

Websites

We developed a professional, engaging website that conveys the high-quality, and safety-focused aspects of Amarok Scaffolding. It highlights important information, services, and keywords, and is ready for the growth this company continues to experience.

Hosting

The website is hosted on our secure and private server on Treaty 8 Territory in Edmonton. We conduct backups daily, along with regular updates and checks.

Writing

Our writer updated the written content, using the existing website and interviews with the owner to better describe the services and qualities that make Amarok an excellent choice for commercial and industrial customers. We implemented a greater focus on keywords and searchability while implementing accessible and interesting language.

Marketing

After the new website was launched, we initiated an ongoing SEO campaign. Amarok’s top search terms are now performing in the top 10 on page 1 of Google, with additional keywords filling out the top 10 results.

Brand Development

Using the new versions of Amarok’s logo, we developed a brand guide with colours, fonts, placement, and logo variations to ensure consistency across platforms.

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About

Amarok Scaffolding is an Indigenous-owned and operated scaffolding company based in Alberta. They specialize in delivering high-quality scaffolding and industrial insulation services across various sectors. The company is known for its expertise and commitment to safety, employing SAIA-certified journeymen and Red Seal Journeymen Insulators. Amarok’s founder and owner, Nyden IronNighttraveller won the 2024 CCIB Young Aboriginal Entrepreneur Award.

Challenge

The main challenge was to create a website that not only showcased Amarok Scaffolding's services but also reflected their Indigenous heritage and commitment to safety and quality. The website needed to be professional, yet engaging, incorporating Indigenous design elements and a user-friendly interface.

Insight

The design team focused on creating a site that felt clean, readable, and professional while also being engaging and easy to navigate.

Results

The new website successfully captures the value Amarok Scaffolding provides for their customers, showcasing their services and commitment to safety and Indigenous engagement. The SEO campaign helps to drive improved keyword rankings and increased website traffic.

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Proudly Métis owned
Office Address
#101, 10418 99 Ave
Grande Prairie, AB
T8V 0S3
Mailing Address
PO Box 23072 GP
AB, T8V 6X2

We live, work, and gather on traditional, unceded, and treaty territories of First Nations, Métis, and Inuit Peoples from coast to coast to coast. We’re committed to our collective responsibility to the original caretakers of this land and to listening, learning, and acting in ways that support reconciliation.

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